BrandAmerica
is the culmination of a decade of investment and business success. The
foundation of the company was laid in 1992, when Michael Sadak launched
The Sunchi Group (“Sunchi) to provide international expansion opportunities
to U.S. companies.
Over its history, Sunchi developed a number of American franchises
in Asia, including the 24-hour Fitness Asian subsidiary, California
Fitness; Stuart Anderson’s Black Angus Restaurant; National Sports Grill;
Kidsports; and Gold’s Gym. The company also successfully licensed and
distributed a number of consumer products in the Asian market.
BrandAmerica
was incorporated in March of 2002 as a California C-Corporation for
the purpose of holding managements' consolidated interests. The Company
was infused with its first two portfolio brands in 2003, consisting
of founding managements' ownership interest in Stuart Anderson’s Black
Angus Asia and Gold’s Gym Asia.
For the sake of simplicity and to adequately reflect the time-tested
experience of the BrandAmerica management team, the team’s collective
history is incorporated into and referred to as BrandAmerica’s
history.